Creed Christmas Holiday Activation
- Heathrow Terminal 3
Project Overview
Creed’s Christmas Holiday brand activation at Heathrow Airport Terminal 3 was designed to immerse passengers in a luxurious festive environment, drawing on the brand’s signature dark brass and green palette, dark wood finishes, and gold ribbon accents.
I led the Terminal 3 activation from concept through to final delivery, producing 3D visuals, spatial layouts, and production-ready assets to create a cohesive, premium pop-up experience within a live airport setting.
The Challenge
To deliver a visually rich, festive activation within a high-traffic airport terminal while meeting strict safety, security, and production regulations.
Certain decorative elements, including wreaths, had to be removed due to airport compliance requirements, requiring rapid design adaptations
while preserving the seasonal atmosphere and luxury brand aesthetic.
My Role
I was the sole designer responsible for the Terminal 3 activation, overseeing the project from early concept development to on-site installation.
My responsibilities included:
Concept development and 3D visualisation
Spatial layout and pop-up environment design
Creation of production-ready renders and technical assets
Mid-production monitoring and design adjustments
On-site oversight as furniture and installation elements were placed
Coordination with production teams to ensure safety compliance and brand fidelit
Production Visuals
Cinema4D renders, layout visuals, and mid-production imagery illustrating the spatial design process and production-ready assets.
Final outcome
Professional photography of the completed Terminal 3 activation, capturing the festive, brand-aligned environment within the airport terminal.