Whisky Social Club
- Retail Touchpoints

Project Overview

Whisky Social Club is a premium travel retail campaign by Avolta, designed to bring together whisky enthusiasts and newcomers through immersive, editorial-led in-store experiences.

Working within the established campaign system, I designed a selection of retail touchpoints for Heathrow Airport, translating the brand’s refined visual language into physical assets that enhanced customer engagement and in-store presence.

My Role

I worked as part of the design team delivering ongoing creative assets for the Whisky Social Club campaign.

My focus was on the design and adaptation of in-store retail touchpoints, ensuring consistency with the campaign’s premium aesthetic while preparing production-ready artwork for physical formats.

Retail Touchpoints

Branded engraving desk, tabletop games, and printed in-store assets designed to support the Whisky Social Club experience
at Heathrow Airport.

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